Will you build it using only essential plugins?

one of my client has a fear like - "“Will you build it using only essential plugins?”"

That’s one of the most common – and most valid – questions I get from clients

Because honestly…
WordPress is being abused these days

People install tons of plugins
Both necessary and completely unnecessary

And it’s horrible

Each new plugin means:

Extra code to load
Extra JS and CSS
More PHP execution
And often… more bugs.

The biggest reason I found behind this bad practice?

“Lack of coding knowledge”

They don’t want to touch the codebase
Don’t care about best practices
So they keep stacking plugins

I’ve had 2 clients who were terrified of plugins
They didn’t even let me install a single one.

In one project, I still can remember
I had to build 3 custom Divi modules manually

What could’ve been solved with a plugin in 10 minutes took me 2 extra days.

But you know what?
That was perfectly fine.

The client was happy.
The site ran smoothly.
And I hit my goal….clean, optimized, and efficient.

Your clients approve the Figma file.
But they judge you by the live website.

And that’s exactly where most agencies lose control

So I’ll ask you this

Are your dev choices protecting your agency’s reputation… or quietly hurting it?

I help marketing and creative agencies from tire 1 countries building their client’s websites at 1/3 of their local price without compromising quality.

Which they can resell at 30 to 60% margin

My goal is to help agencies scale output, protect their name, and free up creative bandwidth for the next big win.

Start with a single page pilot…without any string attached

Review the results without spending a single penny